Fash-Tech Incubator

Service Description

Fash-Tech Incubator class topics include: *Innovation and Product Development : Positioning it for the right investors Are you seeking to develop a product? Or have you started to develop a product? Learn how to conceive, design, and develop a prototype, as well as identify how to leverage resources to bring your vision to life. Are you seeking to bring an investor on board? Learn the options available to you. In trying to raise a seed round of capital, different types of angel investors, VCs, and their motivations. *Building your brand story and pricing Learn how to create a brand story that builds brand fans; steps to define brand vision and mission; how to get to know your audience; develop USPs that speak to customers needs and wants. Identify how to price position items in the market place for your customer, determine trends and if you want to participate in them, and customize your messages across channels. A review of your costs, price, and profit margins will enhance your overall brand positioning. Lastly, you'll learn how to present your brand professionally for client presentations and wins. *Business planning, modeling, and protecting your IP In this session we will outline the types of business models, plan for your success, and review types of Intellectual Property (copyright, trademark, patent) with specific steps to protect IP rights. As a startup, learn how to address IP disputes, timely registration practices, and affordable ways to trademark a portfolio.

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